Greg Jenner is joined in 19th-century America by historian Dr Vanessa Heggie and comedian Ed Byrne to learn all about the feuding Kellogg Brothers.

John and Will Kellogg were born into a large family in Battle Creek, Michigan, in the middle of the 1800s. Following a childhood marred by illness and death, John earned a medical degree before returning to run the Sanitorium – a health and wellness centre – in his hometown, where he prescribed a variety of treatments both sensible and surreal, including a vegetarian diet, fresh air and exercise, hydrotherapy, and regular enemas! He was soon joined in his wellness venture by his business-minded brother Will, and together they invented a breakfast cereal we still know and love today: cornflakes. But after years of John’s bullying, Will left to launch his own business: the Kellogg company.

This episode tells the story of these battling brothers and their food and wellness business ventures, exploring everything from their sibling relationship and the competing stories they tell about the invention of their most famous cereal, to John’s Seventh Day Adventist beliefs and his pioneering wife with her meat-free meal replacements.

This is a radio edit of the original podcast episode. For the full-length version, please look further back in the feed.

Hosted by: Greg Jenner Research by: Charlotte Emily Edgeshaw Written by: Emmie Rose Price-Goodfellow, Emma Nagouse, and Greg Jenner Produced by: Emmie Rose Price-Goodfellow and Greg Jenner Audio Producer: Steve Hankey Production Coordinator: Gill Huggett Senior Producer: Emma Nagouse Executive Editor: Philip Sellars