Digiday at Cannes: Former Bachelorette Rachel Lindsay makes the case for creators
Between panels and parties, creators like former bachelorette Rachel Lindsay are looking to get face time with ad execs, brand marketers and partners like Spotify. However, rather than coming to the Croisette to strike deals, they’re playing a long game. Joined by Roman Wasenmüller, head of podcast business at Spotify, and Digiday Podcast co-host Kimeko McCoy, Lindsay pulls back the curtain on the creator at Cannes experience, monetization strategy and more.
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Digiday at Cannes: Former Bachelorette Rachel Lindsay makes the case for creators
Between panels and parties, creators like former bachelorette Rachel Lindsay are looking to get face time with ad execs, brand marketers and partners like Spotify. However, rather than coming to the Croisette to strike deals, they’re... -
Digiday at Cannes: From center stage to closed doors, inside X’s quiet Cannes strategy
A few years ago, Twitter Beach was one of the Cannes Lions International Festival of Creativity places to be. Nowadays, the beach and Twitter execs are harder to find. Instead of the flashy fireside chats and branded lounges, X’s execs... -
Digiday at Cannes: Ad networks take center stage — are buyers buying in?
If there was any doubt that everything is an ad network, this year’s Cannes Lions Festival of Creativity proves otherwise. To Peggy McCann, chief media officer at GSD&M ad agency, all signs point to one thing: retail media networks...