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The Digiday Podcast
Digiday Media
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The Digiday Podcast is a weekly show on the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.
Beschikbare afleveringen
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Why The Guardian’s first reader-facing AI product isn’t a chatbot
The Guardian didn’t want to build an AI chatbot. Not a reader-facing one anyway. Not at the risk of that chatbot misrepresenting the news publisher’s journalism and undermining readers’ trust. “We’re not going to die if we don’t build... -
How to sell an influencer agency: Lessons from Digital Voices founder Jennifer Quigley-Jones
What does it take to sell an influencer agency right now? This week on the Digiday Podcast, Digital Voices founder Jennifer Quigley-Jones joins Kimeko McCoy and Tim Peterson to break down her agency’s sale to PMG. Plus, what it says... -
After WPP reckoning: The case for and against principal media
A decade after the ANA’s bombshell report, the WPP debacle has forced a new standard of clarity in media buying. This week, Digiday executive editor of news Seb Joseph and Michael Burgi, senior editor of media buying and planning, join... -
TikTok after the legal fight: Why it’s coming for Meta’s ad dollars
Since its legal woes have been resolved, and the U.S. app was spun out earlier this year, TikTok has taken a muted approach to business. Digiday senior platform reporter Krystal Scanlon joins this episode of the Digiday Podcast to... -
OpenAI's ad push begins, and The Knot is co-piloting
Ads in ChatGPT have entered their trial run period. Instead of agency partners, it's brands like The Knot Worldwide that find themselves at the helms of OpenAI's ad push. Marketers like The Knot's CMO Jenny Lewis are navigating... -
Why some creators are now back auditing their brand deals
Hootsuite’s partnership with ICE sparked controversy earlier this year, leading creators to take a closer look at the companies they work with. On this episode of the Digiday Podcast, Tameka Bazile shares why she ended her deal with... -
ChatGPT enters the ad game. Now what?
The other shoe has finally dropped. After months of speculation, OpenAI officially began to test ads in ChatGPT in the U.S. Meanwhile, marketers are still trying to read the tea leaves around OpenAI's ad team, data insights and more as... -
Digiday ranks the best and worst Super Bowl ads of 2026
Anthropic took a jab at OpenAI's ad product launch and T-Mobile and Coinbase used The Backstreet Boys top play up millennial nostalgia. Now that the dust has settled around the 60-plus Super Bowl ad spots rolled out this year, Tim... -
Inside NBCUniversal’s test to use AI agents to sell ads against a live NFL game
Traditional TV — let alone a live NFL playoff game — might be the last ad inventory type you’d think to test trying out AI agents against. And yet that’s exactly what NBCUniversal did last month. The media conglomerate ran a test with... -
Creators vs. influencers: Inside the divide
Is there a difference between a creator and an influencer. If so, what’s the difference and why does it matter to marketers? On this episode of the Digiday Podcast, Digiday staffers debate the topic. -
The top AI platforms for publishers, ranked
Two years after OpenAI signed its first content licensing deal with Axel Springer, the field of AI platforms doing business with publishers has expanded exponentially. Especially just in the past year. But then the publishers have to... -
CES 2026: Agentic AI hype vs. media buyers' pragmatism
This year's CES was all about agentic AI and little else. Digiday executive editor Joseph was boots-on-the-ground for this year's show in Las Vegas. He joins this episode of the Digiday Podcast to make sense of this year's event, and...