A gloomy ad outlook, Apple’s ATT troubles, bot blind sports and Dotdash Meredith’s Lindsay Van Kirk on D/Cipher’s OpenAI assist
This week’s episode examines the gloomy ad market outlook, Apple’s App Tracking Transparency troubles and ad verification vendors’ bot blind spots.
Then Dotdash Meredith svp and gm of D/Cipher Lindsay Van Kirk joins to discuss how the publisher has enlisted OpenAI to give its contextual ad targeting product a AI-assisted boost.
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