Google’s AI Mode, OpenAI’s io buy, Publicis’s Capitv8 capture + Google’s AI ads era with Dan Taylor
This week’s episode recaps Google’s latest AI-related announcements, OpenAI’s hardware plans following its acquisition of io and Publicis Groupe’s purchase of Captiv8 to bolster its influencer marketing business. Then Google vp of global ads Dan Taylor (18:03) joins the show to discuss how the search giant is transforming its search advertising business for the AI era.
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Meer afleveringen van The Digiday Podcast
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Google’s AI Mode, OpenAI’s io buy, Publicis’s Capitv8 capture + Google’s AI ads era with Dan Taylor
This week’s episode recaps Google’s latest AI-related announcements, OpenAI’s hardware plans following its acquisition of io and Publicis Groupe’s purchase of Captiv8 to bolster its influencer marketing business. Then Google vp of... -
Upfront Week recap, Charter-Cox merger, Microsoft’s DSP shutdown + Horizon Media’s David Campanelli on the upfront market ahead
Digiday senior reporter Sam Bradley joins the show this week to recap the highs and lows of last week’s Upfront Week presentations in New York City, two major pay-TV and internet providers’ merger plans and Microsoft’s decision to shut... -
How Digitas is navigating search’s shift to the AI era, OpenAI's latest talent poach and Netflix's push for personalization
On this episode of the Digiday Podcast, co-hosts Kimeko McCoy, senior marketing reporter, and Tim Peterson, executive editor of video and audio, talk about the new SEO playbook in the AI era, why OpenAI is poaching Instacart’s CEO; and...